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VerticalResponse Pricing

Rating: 10 out of 10
Score
10 out of 10

VerticalResponse Pricing Plan Options

VerticalResponse has 3 pricing plans(s), starting at $9. Available deployment types include saas. Review pricing options and learn more about the product to determine which plan is right for you. A free trial is available for VerticalResponse.

Plans

Basic

$11.00
per month / per month
Cloud

Pro

$16.00
per month / per month
Cloud

Pro Plus

$196.00
per month / per month
Cloud

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Comparing pricing options side-by-side gives you clearer context on total cost so you can confidently choose the product that best fits your needs and budget. Compare VerticalResponse pricing to the most common alternatives, backed by TrustRadius buyer data.

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What customers say about VerticalResponse pricing

Real feedback from verified users about VerticalResponse's pricing and value

Rating: 10 out of 10

“Pardot is a good tool but with the cost you will get a better value from Vertical Response and easier design capabilities.”

View full review
NF
Nichole Fabbro
Marketing Manager in Marketing at Kryterion (51-200 employees, 1 year experience)
Incentivized
Rating: 9 out of 10

“Pricing is based on your list size and most packages are extremely affordable. … Email marketing is an essential tool for charities and the Vertical Response Non-Profit program really helps me stretch their marketing budget when every dollar counts.”

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GF
Genie Forkner
Co-Owner, Executive Director of Marketing & Public Relations in Marketing at New Media Vegas, LLC (1-10 employees, 7 years experience)
Incentivized
Rating: 10 out of 10

“We were on an extremely tight budget, it did exactly what we needed at little to no cost.”

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YV
Yolanda Vann
in Social Media at ALM (1-10 employees, 1 year experience)
Rating: 1 out of 10

“Obviously cost and budget can be a huge deciding factor, but after that it comes down to ease of use and how intuitive the interface is.”

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BN
Britney N. Minnick
Marketing & Outreach Associate in Marketing at Institute for Defense and Business (11-50 employees, 1 year experience)
Rating: 9 out of 10

“We have users who use the Vertical Response software along with our in-house application (connecting to VR's API) to send messages to our guests Cost effective solution that allows us to combine our... … By buying credits that you'll use over the next 6-12 months at once, you will get a greater cost savings then buying credits as you use them.”

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RW
Richard Wagner
Business Analyst in Information Technology at Marcus Hotels & Resorts (1001-5000 employees, 1 year experience)
Rating: 8 out of 10

“Vertical Response is a cost-effective way for companies to manage their email marketing budget.”

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HK
Holly Kile
Administrative Coordinator in Social Media at Pixie Dust University (1-10 employees, 4 years experience)
Rating: 8 out of 10

“It lacks some of the more advanced functionality of more expensive email management solutions, but is great for companies that need a solution that is easy to figure out, train users on, and get up...”

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BH
Brent Hall
VP Marketing in Marketing at AKQA (1-10 employees, 3 years experience)
Rating: 6 out of 10

“They offer a great product for the price. … However, if you just want to send out some emails to your list of email contacts and see some basic analytics like open and click through rates, this is a great platform for the price.”

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AB
Aubrey Blankenship
Sr. Editor & Art Director in Corporate at 24tru (11-50 employees, 2 years experience)
Rating: 7 out of 10

“You have the option to pay a monthly fee, or to pay on an as-needed basis, which works nicely for me.”

View full review
Verified User
Incentivized
Rating: 7 out of 10

“Not worth spending that much when the click through was so low.”

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OG
Osman Ghafoor
Systems Manager in Information Technology at Silver Lake (51-200 employees, 2 years experience)
Rating: 10 out of 10

“If support is needed, VR provides as needed (free of charge) and is responsive.”

View full review
Verified User

What TrustRadius Research Says

Pricing Sentiment

Affordability and Free Options

Reviewers generally find VerticalResponse to be an affordable option, particularly appealing to freelancers, small businesses, and non-profits. The presence of a free version is a significant draw, providing essential features that allow smaller organizations to create effective email campaigns without incurring costs.

Flexible Pricing Structure

The pricing model is praised for its flexibility, allowing users to choose between a monthly subscription or a pay-as-you-go option. This adaptability caters to varied financial situations, making it accessible for those who may not need a full subscription.

Cost Considerations

While many appreciate the overall affordability, there is mixed opinion regarding the costs associated with purchasing additional credits, with some users deeming them somewhat pricey. This suggests that while the base service is economically viable, the additional costs may detract from the perceived value for some users who require those credits.

Overall Value

In general, reviewers feel that VerticalResponse provides good value for the cost, especially for its target audience of smaller entities. The combination of affordability, a free version, and flexible payment options contributes to a positive perception of the product’s pricing and value, although the mixed opinion on additional costs highlights that users should consider their specific needs when budgeting for their email marketing efforts.