Quid Reviews and Ratings

Rating: 4.7 out of 10

Score

4.7 out of 10

Community insights

TrustRadius Insights for Quid are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

User-Friendly Interface: Many users have praised NetBase for its user-friendly interface, with some stating that it only takes a few minutes to train anyone on how to use it. The platform's easy-to-navigate structure and intuitive guidance in creating themes and topics were also highlighted as positive aspects. Accurate Sentiment Analysis: Several reviewers have commended NetBase for its accurate sentiment analysis capabilities. Users were impressed by the tool's ability to provide precise sentiment analysis without requiring the use of Boolean operators. Some users even mentioned that NetBase's sentiment analysis was the most accurate compared to other social analytic tools they had used. Constant Updates and New Features: The constant evolution of NetBase and its regular addition of new features were highly appreciated by many users. They found it advantageous to be able to give feedback easily and see regular updates that kept the tool up to date with industry trends.

Reviews

111 Reviews

A good base but needs some improvement

Rating: 7 out of 10

Incentivized

December 14, 2021

Use Cases and Deployment Scope

Netbase is used for customer and market research as well as to monitor certain trends over time for brands. Social Media Crisis Management Market and customer research

Pros

Ability to have different tags/filters already built in the system
Ability to share dashboards and set up across teams
Emotions monitoring and analysis

Cons

overall back end of queries is very outdated
the way the data is categorized by the publisher is biased and just outdated (eBay as a forum for example, which brings too much noise into the data)
Expensive pricing model, everything is a separate service

Likelihood to Recommend

The way the queries can be set up can be improved. The back end is very outdated and at times is not user-friendly. The categorization of publishers also needs to be revised to reduce noise and there must be an easier way to filter and remove certain criteria right away. Too many new services are sold separately from the main social media listening unit. Those are services like topic modeling/AI that are commonly included in other tools (within the same price). Image recognition is ok, but not the top compared to other companies like YouScan and Synthesio.

Verified User

Director in Information Technology (10,001+ employees)

Vetted Review

1 year of experience

Supercharge Your Analysis with NLP

Rating: 10 out of 10

March 20, 2021

Use Cases and Deployment Scope

My organization currently subscribes to a single-user license of [NetBase] Quid. I am the only user. In the past two years, I have applied [NetBase] Quid on a variety of tasks, including studying industrial landscapes, gathering solutions to given problems, identifying technology competitors, visualizing investment information, as well as searching for news articles on specific topics.

Pros

Quid helps me sift through the abundance of information, including news, blogs, product reviews, online forums, company websites, investment resesarch, market reports, patent databases and academic papers.
Quid takes care the routine and tedious tasks of content curation, surfaces trends and insights, and provides comprehensive and pertinent results for analysis.
Quid's support team was very responsive and helpful. I was able to learn Quid gradually on demand.

Cons

Quid's comprehensive capabilities and tool set was a little overwhelming to me initially.
It took some time before I was able to craft good searches, which were necessary for Quid to identify the right content for analysis.

Likelihood to Recommend

In my use of [NetBase] Quid, I found the tool particularly suitable for curating pertinent content. It allowed me to develop more comprehensive analysis at a larger scale, all while substantially reducing the amount of research time needed. It is also a plus that [NetBase] Quid is delivered as a web app. I did some of my [NetBase] Quid work on a low-end Chromebook without issues.

Verified User

Analyst (11-50 employees)

Vetted Review

2 years of experience

Real-time monitoring benefits your company and your clients

Rating: 9 out of 10

Incentivized

February 23, 2020

Use Cases and Deployment Scope

Our firm's insights team primarily uses NetBase for both internal and client-facing projects, monitoring, and deliverables. NetBase allows our insights professionals to be on top of client social media mentions and social media conversations around issues important to our clients in realtime. NetBase allows our insights team to be together with a smart and thoughtful analysis that can not only tell a story but also allows the firm to bring a unique insight perspective to our clients.

Pros

Real-time monitoring of unique issue insights
The comprehensive pull of social media conversations

Cons

The product is very traditional and could be more user-friendly.
Ease of use for those trying to learn the product would be beneficial.

Likelihood to Recommend

NetBase is excellent for staying on top of the social media conversation around certain clients and for monitoring social media mentions for clients and key executives and other stakeholders within clients. NetBase is especially useful during times of crisis or when issues arise that may involve or have the potential to involve your clients.

Verified User

Strategist (51-200 employees)

Vetted Review

2 years of experience

Great for social listening and brand sentiment

Rating: 8 out of 10

Incentivized

November 7, 2019

Use Cases and Deployment Scope

We use Netbase in our social and content department to get a feel for what people are talking about. We also use it to express brand sentiment to show us opportunities to help clients. For example, if they have negative connotations, we can create content to counteract those negative sentiments.

Pros

Brand sentiment.
Social listening.
Client dashboards.

Cons

Ease of use (does require some training to be able to use it well).

Likelihood to Recommend

We use NetBase a lot in our sales process to show potential clients their potential opportunities. This is often the first time clients see what people are saying about their industry/product. We then use those conversations to drive our content and social strategies.

Marina Grindle

Content Strategist in Marketing at REQ (51-200 employees)

Vetted Review

1 year of experience

View profile

NetBase leads the pack.

Rating: 9 out of 10

December 13, 2016

Use Cases and Deployment Scope

Netbase is a powerful sentiment analysis engine that helps us track, measure and anticipate conversation around our company across digital and social media.

Pros

Strong natural language processing algorithm that delivers the most accurate sentiment analysis available on the market today.
Responsive and quick software allows for analysis to take seconds, instead of minutes or hours.
Flexibility to connect to a variety of data sources turns netbase into a powerful analysis engine for any unstructured data source.

Cons

Influencer and author analysis needs to be updated and further developed
Analysis of social media networks and information flow within networks should drive future R&D

Likelihood to Recommend

Great for social media analysis, campaign tracking and even answering specific business questions.

Verified User

Manager in Corporate (10,001+ employees)

Vetted Review

2 years of experience

A strong passion for NetBase

Rating: 9 out of 10

Incentivized

November 17, 2016

Use Cases and Deployment Scope

Over the course of the last 3 years we have been with NetBase, we have watched them expand the platform in ways we would have never imagined. They continue to expand their capabilities, and as a result, it has become indescribably less effortless for us to obtain insights and understand our customers, general consumer opinions and needs. Providing this data to our key stakeholders throughout our company is something that has never done before prior to using NetBase. We support the high level/ top of the organization who have control over how our field locations operate. These individuals are not in the social space from day-to-day, so part of what we set out to accomplish is make them aware of what is taking place in the social space. NetBase allows us to uncover insights we never had access to before, enabling us to provide strategic guidance on our social business approach on a multitude of levels, including crisis management, business development, campaign performance, and competitive intelligence.

Pros

Competitive analysis.
Analyzing brand health on a day-to-day basis.
Customer support--especially educating my manager and I on all of the new features.
NetBase is constantly finding ways to make the platform work smarter for us.

Cons

Understanding how to use the various dashboard templates that are available to us.

Likelihood to Recommend

We do not use the Audience 3D as this is not an area of focus for our organization.

Becky McKeown

Social Media Analyst at Delaware North (10,001+ employees)

Vetted Review

3 years of experience

View profile

Netbase: social listening that provides actionable data

Rating: 9 out of 10

Incentivized

October 26, 2016

Use Cases and Deployment Scope

NetBase is predominantly used within our company for measuring and analysing online mentions and conversations around client brands, industry categories and key events. It is primarily used by the research team, often alongside traditional research methodologies, and also by the content marketing team.

Pros

The dashboard is incredibly easy to navigate but also the visuals are great for demonstrating the benefit of Netbase and the data it provides.
Natural Language Processing is a huge benefit of Netbase because it means that we have faith in the analysis which is being completed on a large volume of text.
Being able to easily adapt and modify what you are analyzing or researching, especially when the output often needs to be turned around quickly.

Cons

The number of logins is an issue as it would be great to have Netbase used more widely across the agency but with only a couple of logins that is an issue.
Related to the above point is that users are logged out when there is no activity or someone else tries to login with the same details.

Likelihood to Recommend

Netbase is best suited to processing large volumes of social media mentions, going beyond what is possible for a human to analyse. The only thing to bear in mind is that whilst Netbase is very intuitive and the output is often very clear, having some level of interpretation skill or experience with social listening is beneficial to ensure that the most is being taken out of the data.

Tara Watkins

Associate Research Director in Research & Development at Starcom (5001-10,000 employees)

Vetted Review

2 years of experience

View profile

Loving NetBase!

Rating: 7 out of 10

Incentivized

October 18, 2016

Use Cases and Deployment Scope

Netbase is being used in a number of different ways at my agency. We use it to keep track of our competitors; we use it to track our success for our current clients, and one of the most useful purposes is for new business. Netbase helps us discover what works and what doesn't for potential clients, and also uncovers patterns or opportunities, especially when it comes to social media.

Pros

Demographics are HUGE. You can analyze topics by people, where they live, and who they are. That way you can delve into cultural nuances.
Being able to see patterns in how people react to news, campaigns, and and brand changes.
Sentiment. Always sentiment. This helps us to figure out what people really feel. Netbase even accounts for sarcasm and can analyze emojis.
Very good interaction with customers.

Cons

Sometimes sentiment analysis slips up. It can count something as negative when it is really positive, because it analyzes the sentence and not the paragraph.
Neutral sentiment. A lot of the time, a topic can be 80% neutral, which makes analyzation difficult.
Customer service - when you run out of hours, you can no longer get help, which is frustrating.

Likelihood to Recommend

Campaign tracking - When you launch a campaign, you can analyze it over time to [see] how things go.

Disaster control - if something bad happens for you or your client, you can see in real time the things they are saying, so you can figure out how to fix it.

Disaster tracking - if sentiment gets too low, you can set up an alert so you can immediately see what is going on in order to identify the problem.

Meghan Xandra Seidner

Brand Strategist in Marketing at Fitzgerald & CO (51-200 employees)

Vetted Review

2 years of experience

View profile

NetBase is the best most in-depth yet easy to use social listening tool on the market!

Rating: 10 out of 10

Incentivized

October 18, 2016

Use Cases and Deployment Scope

Netbase is predominantly used by our research team within the business, however, our content team also has access and uses it on a less regular basis. Within the research team we use it for a variety of projects from audience insights, to brand tracking, campaign tracking, market reports and monitoring of new product launches for clients as well as industry-wide thought leadership pieces and new business pitches.

Pros

Natural language processing, top of the market!
Easy to navigate, user-friendly interface, I have tested a lot of platforms and Netbase is by far the most straightforward tool, combined with the fact that you only have to use BOOLEAN if you want to, it makes it really quick to set up topics and start seeing data.
Constantly evolving features, charts, functionality. They make it really easy to give feedback and genuinely take it on board, there are updates every month with new things that are happening within the tool and they are on top of the game with these.

Cons

I actually can't think of any, they are constantly changing and improving and always ask for feedback! The problems aren't with Netbase as such but with the realm of social media.

Likelihood to Recommend

Netbase is great if you want to track usage and uptake of a particular campaign/hashtag. You can view historical data up to 27 months and view the peaks over time. Also very useful if you want to gauge opinions about a certain brand or product, you can view volume of conversation, which platform, sentiment analysis and take comments from the live stream. In this respect it's a great alternative if clients don't have big budgets to conduct bespoke surveys.

Verified User

Professional in Research & Development (5001-10,000 employees)

Vetted Review

2 years of experience

Quickly dive into conversation insights!

Rating: 9 out of 10

Incentivized

June 21, 2016

Use Cases and Deployment Scope

We utilize NetBase to better understand consumer social media conversation across various clients. We have 4 users within the same department, but the information gets shared to many departments in our organization. It helps us inform social and content strategies, as well as, reporting for social campaigns for our social clients.

Pros

We are able to quickly build queries in Boolean or assisted format and quickly dive into conversation insights.
It has a very intuitive user interface compared to other software competitors, such as Crimson Hexagon and BrandWatch
Great for quickly finding insights without having to spend a lot of time trying to find the themes/topics yourself.

Cons

This tool is best suited to find audience and conversation insights, but needs a little more work on the measurement piece, since we can't obtain engagements, followers, and other metrics in the Excel download for reporting other metrics to our clients, such as reach.

Likelihood to Recommend

N/A

Maritza Moreno

Digital/Social Analyst in Social Media at The Marketing Arm (501-1000 employees)

Vetted Review

1 year of experience

View profile

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Reviews and Ratings

NetBase is the best most in-depth yet easy to use social listening tool on the market!

Rating: 10 out of 10

Incentivized

October 18, 2016

Use Cases and Deployment Scope

Pros

Natural language processing, top of the market!
Easy to navigate, user-friendly interface, I have tested a lot of platforms and Netbase is by far the most straightforward tool, combined with the fact that you only have to use BOOLEAN if you want to, it makes it really quick to set up topics and start seeing data.
Constantly evolving features, charts, functionality. They make it really easy to give feedback and genuinely take it on board, there are updates every month with new things that are happening within the tool and they are on top of the game with these.

Cons

I actually can't think of any, they are constantly changing and improving and always ask for feedback! The problems aren't with Netbase as such but with the realm of social media.

Likelihood to Recommend

Verified User

Professional in Research & Development (5001-10,000 employees)

Vetted Review

2 years of experience