Great product
Use Cases and Deployment Scope
We primarily use Hootsuite for high level analytics and we are also leveraging the RSS plugin to automate our secondary social accounts. We are a media site that operates over 100 social accounts so the RSS functionality has been crucial to keeping these accounts active and relevant. The analytics and custom dashboards are also useful.
Pros
- Analytics
- Custom Reports
- Automation
Cons
- Accounts frequently get disconnected and it's often hard to tell if they have been reconnected or not
- User management is a bit clunky
Likelihood to Recommend
Hootsuite is well suited for social teams of any size to streamline their analytics, content planning and publishing. It's easy to use and does the important things well enough across the board.
