Adjust by AppLovin Reviews and Ratings

Use Cases and Deployment Scope

We needed an additional app analysis platform besides Firebase to compare the rightness of the reports. We were unable to use deep links in our app campaigns. And we need a better cohort analysis besides to understand the customer journey better. And Adjust by AppLovin helped us to meet the needs I mentioned.

Likelihood to Recommend

According to my experience, I was able to integrate the Adjust by AppLovin to my marketing channels so that I made better and more detailed measurements for our apps. It was working with other 3rd party and marketing platforms very well. We analyzed the customer journey better after they downloaded or deleted the app. And user information is not kept inside the app makes it very trustable.

Use Cases and Deployment Scope

We use Adjust as a mobile measurement partner to track, analyze and measure the performance of our marketing campaigns. It helps us understand which of our media channels works best in terms of app downloads as well as usage and navigation within the app and understand which users are more valuable to us.

Likelihood to Recommend

Adjust is well suited for campaigns where you are going to be using media sources that will trigger a lot of clicks as Adjust's anti-fraud technology tool is very good at detecting click spamming and invalid traffic behaviour. However, for campaigns that will have a lot of sub-sites in each media source, I would prefer to use Appsflyer which has fewer limitations in terms of the character limits on each tracking link.

Use Cases and Deployment Scope

We use Adjust Attribution on behalf of our clients. We use Adjust Attribution's data to optimize the different campaigns in the several media we run daily. We configure media, set up tracking links, and launch campaigns, and we use the cohort API to get the campaign data programmatically

Likelihood to Recommend

It is very well-suited for big apps that have lots of users. They scale very well and are a little bit less expensive than other alternatives. They have API connections that are suitable for internal attributions and data. I recommend other solutions in some cases, such as cohorts and UI/Agency access.

Use Cases and Deployment Scope

We use Adjust as an attribution platform to integrate with our clients and monitor our performance, spends and quality metrics

Likelihood to Recommend

Overall Adjust is a reliable platform well suited as an MMP - with some improvements to the link building and auto generated tips it may be a lot more user friendly

Use Cases and Deployment Scope

Adjust Attribution is used company-wide in Avito, helping all departments track actions and attributes on our platforms. CR Conversions and funnels

Likelihood to Recommend

- Adjust Attribution is excellent to follow all your marketing actions and their impact on the business using special integrations

- Adjust Attribution allows you to pursue different funnels to calculate CRs following your product integrations and improvements

Use Cases and Deployment Scope

We use adjust in our mobile advertising team as a third party tracker on clients who prefer not to share their data directly with Google, with clients who'd like more detailed information on in-app actions, or with clients who would like to see more accurate tracking than Google.

Likelihood to Recommend

It allows S2S integration. It's the appropriate choice out of all mobile app tracking software as it is very flexible, shows very accurate data, is easy to learn how to use the dashboards, and offers the option to create tailored audiences. It's not so well structured when it comes to reporting, as its dashboard doesn't allow downloading data in bulk by adding different filters.